Who Watches Monster Trucks?

    Monster truck fans are everywhere and the numbers are growing exponentially due to increased exposure by TV, larger numbers of live events, and the internet. Have a monster truck event at your venue and the spectators will come to watch their favorite monster truck compete and perform just as they do on television. Monster truck events and coverage are portrayed on many local and national channel’s such as; ESPN, Speed, Discovery, Travel Channel, The Outdoor Channel, TLC, and TNN which is now Spike TV to name only a few.

Demographics:

  • * Over 3 million fans per year attend Monster Truck events across the nation
     

  • * 44% have attended Monster Truck events 4 years consecutively
     

  • *22% have attended Monster Truck events in the past 5 years
     

  • *44,000 fans per stadium attend Monster Truck events
     

  • *95% plan to attend a Monster Truck event next year
     

  • *78% of Monster Truck fans are males
     

  • *40% of our fans travel 100 miles to events
     

  • *24% of spectators are under age 25
     

  • *32% are between ages 25-34 who watch Monster Trucks
     

  • *22% are between age 35-44
     

  • *14% are between ages 45-54
     

  • *46 million adults in the US are interested in motorsports

Motorsports is the number "1" spectator sport in the US…

 

Michael Vaters’ Black Stallion Monster Truck Highlights

1.  Black Stallion Owner and Driver - Michael Vaters

2.  Black Stallion in 2007 celebrated 25 years of competition.

3.  Black Stallion is a seven time USHRA Thunder Nationals Champion.

4.  Black Stallion is a four time USHRA World Finals competitor.

5.  Black Stallion finished 3rd in freestyle competition from 20 of the best trucks in the country at the 2005 Monster Jam World Finals in Las Vegas.

6.  Black Stallion is a five time Valvoline Monster Spectacular champion.

7.  Black Stallion was the first monster truck to successfully jump another monster truck driving forward in 1999.

8.  Black Stallion was the first truck to attempt to jump

another monster truck driving in reverse in 2002.
 

9.  Black Stallion was the first truck to successfully jump another monster truck in reverse setting a world record distance of 70 feet in the fall of 2002 at Indianapolis Indiana during the Fall Nationals.

10. Black Stallion is known across the country for his wild and crazy driving style, and his ability to push the limits at indoor and outdoor events nationwide. 

11. Black Stallion has working relationships with the largest promoters across the country, providing television exposure with USHRA’s Monster Jam Series, Monster Nationals and Special Events’ Monster Truck Thunder Drags.

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